Readers can now access free download to view entire catalog in a dynamic, 3-D page-flipping format

(SANTA CLARA, Calif. — April 30, 2007) E-Book Systems, the leader in Digital Flip® online publishing technology, christianity_today.jpgannounces today that Christianity Today International has adopted its 3-D page-flipping format for its online catalog. As one of the top Christian online destinations, Christianity Today International offers publications and products that appeal to a wide variety of audiences, ranging from senior pastors to families and college-bound teens.

With E-Book Systems’ Digital Flip® technology, readers can automatically download FlipViewer® or Mac FlipViewer® to read the digital catalog. In a matter of moments, readers can view the entire catalog just as it appears in the printed version — with real “flipping” pages.

“E-Book Systems has improved the online and catalog shopping experience for our customers,” said Sandra Hoekstra, Christianity Today International’s Marketing Coordinator. “The catalog is attractive, customizable and provides an appealing alternative to traditional e-mail promotions.”

The technology also enables Christianity Today International to track sales that result from specific promotions through the use of tracking links.

“We wanted a cost-efficient alternative to direct mail for distributing our catalog,“ said Hoekstra. “E-Book Systems has an easy-to-understand Web site describing their product and services, which we recognized met our needs of creating an electronic catalog.”

With FlipViewer®, users can view any PDF, HTML, Flash and Word file in the page-flipping format. Digital Flip® technology allows publishers to incorporate a variety of multimedia elements, like MID, WAV and MP3 files, to enhance online publications that can be viewed by users of FlipViewer®, Mac FlipViewer® and FlipViewer® BV (Browser Version).

E-Book Systems has publishing tools available for companies who want to convert printed publications into its digital 3-D page-flipping format. The company also offers in-house conversion services.

Christianity Today International joins a growing roster of E-Book Systems’ customers, including Pearson Scott Foresman, Softbank Japan, FHM Germany, DuPont Registry, CNET China, M2Media 360 and Max Re Capital.

For more information, contact E-Book Systems by phone at (408) 625-8000, via email at sales@ebooksys.com or online at www.flipviewer.com. To learn more about Christianity Today International, visit www.christianitytoday.com.

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About E-Book Systems
E-Book Systems (www.flipviewer.com, http://www.ebooksys.com/) was founded in 1998 with a mission to
bring the natural look and feel of the paper-based book into the domain of consumer products, computers and the Internet. E-Book Systems’ products make use of its patented Digital Flip® technology to deliver multimedia content such as digital photographs, animations, text, audio and music via a 3-D page-flipping interface, which appears as a virtual book. These contents could be streamed or delivered online and offline through E-Book Systems’ OpenFlip™ format. E-Book Systems also offers Digital Rights Management, FlipBook tracking ASP services and Flip Enterprise solutions for publishers and corporations. E-Book Systems, a private on-going corporation has offices in Beijing, China and Singapore. E-Book Systems’ products are distributed worldwide, including the U.S., Europe, Japan and Asia Pacific Region, For more information, contact Lauren Kinzler of Dittoe PR at (317) 202-2280 or E-Book Systems at (408) 625-8000 or info@ebooksys.com.

About Christianity Today International
Christianity Today International (www.christianitytoday.com), provides evangelical thought leaders a sense of community, coherence, and direction through thoughtful, biblical commentary on issues and through careful, caring reporting of the news. Christianity Today International’s mission is to engage, encourage, and equip the church worldwide, sharing the depth and transforming power of the Gospel as it permeates all spheres of life.

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